West end stars stomp in to support the RNLI’s Mayday campaign
Performers in London’s West End are swapping their dancing shoes for the Royal National Lifeboat Institution’s yellow wellies in a show of support for Mayday, the charity’s national annual fundraising campaign which is calling out for people to ‘Do your bit, fund our kit’.
London’s STOMP cast showed off their dramatic moves, replicating iconic scenes from the show, in bright yellow wellies to help raise awareness for Mayday, which is raising funds for crucial RNLI kit for brave volunteer lifeboat crews.
Worn by generations of volunteer lifeboat crews to grip the deck in slippery conditions, the yellow wellies keep crew safe and steady on stormy seas, with reinforced toecaps to protect their feet.
STOMP performer Serena Morgan, said:
‘I enjoyed wearing the RNLI’s iconic yellow wellies so much, that I wanted to take them home with me! It’s easy to forget how important water safety is and how valuable RNLI volunteer crew members are, so we want to inspire people to raise as much money for the charity as they can. I encourage everyone to visit RNLI.org/Mayday to see how they can support the campaign.’
Mayday distress calls can come in any time, day or night, 365 days a year, with 4,700 volunteer crew members from 238 lifeboat stations across the UK and Ireland on standby to drop everything in an instant to save lives at sea.
Cub Llewelyn-Davies, RNLI Community Fundraising Manager for London, said:
'Our crews rely on lifesaving kit, like their yellow wellies, lifejackets and helmets, when they go out in all weathers to save lives. From sponsored bike rides and welly walks, to running a bake sale, there are all sorts of ways to raise money for the RNLI this Mayday. Visit RNLI.org/Mayday to download a fundraising pack and see how you can do your bit to fund our kit.’
The RNLI’s Mayday campaign runs throughout May and aims to raise £750,000 to fund lifesaving kit for the charity’s brave volunteer crews. A crew member’s yellow wellies cost £54 a pair, a lifejacket costs £458 and a safety helmet costs £263.
The RNLI has three London-based lifeboat stations on the River Thames – Tower, Chiswick and Teddington. With 512 launches in 2016, Tower Lifeboat Station at Victoria Embankment is the RNLI’s busiest station.
Cub Llewelyn-Davies continued:
‘Our lifeboat crews in London launched 758 times, rescuing 195 people and saving 32 lives last year. Londoners might be surprised to learn that the RNLI’s busiest station is Tower Lifeboat Station based next to Waterloo Bridge right here in the heart of London.’
Mayday fundraising events are taking place right across the UK and Ireland, many with a yellow welly theme. On Tuesday 25 April, RNLI volunteer fundraisers will be out in force across London with collection buckets at many of the capital’s train stations, raising vital funds for Mayday.
To find a Mayday event near you, or to download a fundraising pack, visit
For more information please contact Luke Blissett, RNLI PR Officer, on 01202 663184 / Luke_Blissett@rnli.org.uk.
Key facts about the RNLI
The Royal National Lifeboat Institution is the charity that saves lives at sea. Our volunteers provide a 24-hour search and rescue service in the United Kingdom and Ireland from 238 lifeboat stations, including four along the River Thames and inland lifeboat stations at Loch Ness, Lough Derg, Enniskillen, Carrybridge and Lough Ree. Additionally the RNLI has more than 1,000 lifeguards on over 240 beaches around the UK and operates a specialist flood rescue team, which can respond anywhere across the UK and Ireland when inland flooding puts lives at risk.
The RNLI relies on public donations and legacies to maintain its rescue service. As a charity it is separate from, but works alongside, government-controlled and funded coastguard services. Since the RNLI was founded in 1824 our lifeboat crews and lifeguards have saved at least 140,000 lives. Volunteers make up 95% of the charity, including 4,600 volunteer lifeboat crew members and 3,000 volunteer shore crew. Additionally, tens of thousands of other dedicated volunteers raise funds and awareness, give safety advice, and help in our museums, shops and offices.
Learn more about the RNLI
Contacting the RNLI - public enquiries
Members of the public may contact the RNLI on 0300 300 9990 or by email.
The RNLI is a charity registered in England and Wales (209603) and Scotland (SC037736). Charity number 20003326 in the Republic of Ireland